I refine experiences by designing digital products and websites.

Hi, I'm Jacqueline and I wanted to be a mind reader! Well I didn't go down to that route but I did spend enormous time studying users' behavior and pattern during my time in the media industry.

I have a knack for creative problem solving and innovative solutions. Before I discovered the path as a UI/UX designer, I spent 5 years as a senior programming executive in Fox Networks Group Asia. I collaborated with creative team on branding and content strategies. I've experience working with product team and designers on launching the Fox+ app.

I always have a passion on technology and design. I've studied Interactive Media in college and created my website for blogging. Through working as a project manager at Klook, my influencing and negotiation skills across multiple stakeholders allow me to launch the digital initiatives successfully. Then I've discovered my desire of building things that bring others joy.

So I decided to immerse myself in this area. I've enrolled a program at Flowhack where I have calls with the mentor to catch up on my progress of learning UI/UX design.

My goal is to infiltrate the consumers' mind with brand messaging and design!

Clients' success is my priority.

What i’ve been up to — designing an e-commerce website in Webflow for a local startup company called Lab Aura Hong Kong.

At work — I'm the one who always goes the extra mile, questioning why things are the way they are and being strategic when communicating with different parties.

In my personal life I enjoy camping and diving. Nothing is better than getting close with nature while hanging out with others. Music (nu metal/alternative rock) and gaming (Path of Exile) are life! Apart from that, I care deeply about environment and animal rights.

I'm based in Hong Kong. Thanks for stopping by!

Contact me for full time roles, freelance projects or to grab a coffee together :)